Re-Identification

Re-Identification involves pairing data with public information to determine who the data belongs to.

January 12, 2021 | 7 minutes read

Re-Identification-Manage Your Risks

Data privacy impacts everyone. It makes no difference if you are an individual, a small business, a large enterprise, or even a government agency. Many regulations must be followed when handling data. Protecting a person’s private or personally identifiable information or even trade secrets is a complex process. Loss of data can be too costly. As an individual, you could be impacted by identity theft. As a company, you could lose your customer base and go out of business. Even governments must comply; they too are not protected from lawsuits and penalties for loss of data.

Protecting Against Re-Identification, New Techniques

One method many companies use to store data with less risk is by using data anonymization. Data anonymization is similar to redaction. It is a type of data sanitization. With the intent of privacy protection, it is a term used to remove PII from stored data. This is done so that the individuals’ data is now ‘anonymous.’